Hi Larry! Glad you’re enjoying the blog. Our friends at WPBeginner have written a comprehensive guide to starting a blog: https://www.wpbeginner.com/start-a-wordpress-blog/ Hope this helps!

These subject lines are awesome. U copied some of them so I can use for email marketing. This is like a gold cave for email marketers. Thank you.

Hey Katie, great question! It’s true that it’s smart to avoid certain words that can be associated with spammy emails. However, using those words won’t necessarily automatically flag your email as spam – rather they’re just one of many signals that email services look for when deciding whether or not an email is spam.

If you’re writing good subject lines, following deliverability best practices, and keeping your email list cleaned, and still seeing low open rates, it could be that your emails aren’t targeted towards your subscribers’ interests. For example, if someone signs up for vegan recipes and starts getting emails with hamburger recipes, they aren’t likely to open them. That’s an extreme example, but the more targeted your emails are to your subscriber’s interests, the better your engagement will be. That’s one reason why it’s important to segment your list.

Hope that helps!

Glad you found it helpful, Novelyn. Check out our post on running an email marketing campaign for more tips. 🙂

We’ve got some great examples of promotional emails, Alejandro. Hope this helps. 🙂

Mary can you please help me write a great introductory email to several new clients? I am in the transportation/logistics industry.

Thank you!